Drake has announced the signing of popular dancehall artist Popcaan to his OVO Sound record label.
The Canadian superstar shared the news on stage during a cameo at the Unruly Fest in Jamaica where Popcaan was performing on Saturday (Dec. 22).
“Yo look…. This is something that we have worked on for a every long time, i just want to let everybody know, finally… officially, 2019 Popcaan ah sign to OVO… OVOUnruly,” Drake said erupting the audience inside Lyssons Park, St Thomas.
— Hype Life Magazine (@HYPELIFEmedia) December 28, 2018
Drake, along with Tory Lanez and Baka Not Nice were surprise guests at the first ever Unruly Festival held in Popcaan’s home parish of St. Thomas, Jamaica.
Drake and Popcaan have been known each other for years and collaborated on an early version of the Views hit “Controlla,” but the album version did not feature Popcaan. This led many people, supporters of Popcaan especially, to question whether or not Drake had Popcaan’s best interest at heart.
OVO Sound is a Toronto-based Canadian record label founded Drake, Oliver El-Khatib, and long-time producer Noah “40” Shebib in 2012. It operates as a subsidiary of, and is distributed through, Warner Music Group’s Warner Bros.
The label has acts including Drake, PARTYNEXTDOOR, Majid Jordan, OB O’Brien, Roy Woods, and dvsn, as well as in-house producers 40, Boi-1da, T-Minus, Mike Zombie, Nineteen85 and Future the Prince.