Rihanna Launches New Fragrance “Kiss”

Rihanna is rolling out her brand new fragrance "Kiss."

is releasing a new fragrance Kiss, the latest in a trilogy of perfumes.

The inspiration for the name may have been from one of her singles “Kiss It Better”, which recently went platinum. “Kiss It Better” was a track from her latest album ANTI.

The “Work” singer posted on Instagram to announce the release of the fragrance:

“With Valentines Day right around the corner I got something special for my ladies!! The 3rd part of the “RiRi” trilogy #KISS is finally here”

Rihanna Debuts New Fragrance "Kiss" copy

The previous releases in the trilogy were 2015’s RiRi by Rihanna and 2016’s Crush by Rihanna. The completion of the trilogy makes her 10th fragrance release, having had her 1st, Reb’l Fleur, in 2010.

The Bajan beauty also shared 2 behind the scenes videos. One of the videos is from the glamorous shoot where Rihanna, while speaking to the crew, says:

“I wish I looked like this all the time. I wish I woke up looking like this. I wish I came out the shower looking like this.”

The 2nd video shows the blue bottles selection process. Rihanna asks her niece Majesty which of the bottles she likes and then is heard saying:

“Yesssss, this one it is. Just like that. My new executive.”

The fragrance is available at Macy’s.

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